Тип вакансії: Повна зайнятість

Розташування:

We are looking for an experienced Media Buyer to join our team and take ownership of traffic acquisition and scaling through Facebook Ads in the iGaming vertical.
Responsibilities
– Launch, manage, optimize, and scale advertising campaigns in Facebook Ads;
– Work with the iGaming / Gambling vertical across different GEOs;
– Test new traffic combinations: creatives audiences offers landing pages;
– Analyze campaign performance and identify growth opportunities;
– Optimize campaigns based on key metrics such as ROI, ROAS, CPA, CPL, CR, FTD, Deposit, GGR, and LTV;
– Work with advertising accounts, trackers, and analytics tools;
– Manage advertising budgets and ensure efficient traffic acquisition;
– Conduct A/B testing of creatives, audiences, offers, and campaign strategies;
– Scale profitable campaigns and quickly identify and stop underperforming ones;
– Work closely with Creative, CRM, Affiliate, and other teams;
– Research and implement new approaches to Facebook traffic acquisition.
Requirements
– 1+ year of experience as a Media Buyer;
– Strong hands-on experience with Facebook Ads;
– Experience in iGaming / Gambling / Betting;
– Solid understanding of traffic arbitrage and unit economics;
– Strong analytical skills and the ability to make data-driven decisions;
– Good understanding of key performance metrics: ROI, ROAS, CPA, CPL, CR, FTD, LTV;
– Experience with trackers and analytics systems;
– Proven ability to scale profitable campaigns;
– Experience managing significant advertising budgets;
– High level of ownership, proactivity, and result-oriented mindset;
– Willingness to constantly test new hypotheses and approaches.
Would be a plus
– Experience working with Tier-1 GEOs;
– Proven experience scaling Facebook Ads in iGaming;
– Experience managing large monthly advertising budgets;
– Understanding of iGaming bonus economics and key product metrics;
– Experience with anti-fraud systems and advanced traffic acquisition tools.
We offer
– Fully remote work;
– Competitive compensation: fixed salary + performance-based bonus;
– Opportunity to work with significant advertising budgets;
– Strong iGaming expertise and an experienced team;
– Opportunity to influence traffic acquisition and scaling strategies;
– Access to the necessary tools and resources;
– Professional and career growth opportunities.
If you don't just launch campaigns but know how to find profitable combinations, scale them, and take ownership of the results we'd love to hear from you!

The post Media Buyer/ iGaming / Facebook appeared first on Remote Work Ukraine [Українське].