{"id":4022413,"date":"2026-09-24T15:39:39","date_gmt":"2026-09-24T13:39:39","guid":{"rendered":"https:\/\/remoteworkukraine.com\/ua\/remote-job\/google-ads-specialist-user-acquisition-manager\/"},"modified":"2026-09-25T21:18:07","modified_gmt":"2026-09-25T19:18:07","slug":"google-ads-specialist-user-acquisition-manager-atas-09-24-2026","status":"publish","type":"job","link":"https:\/\/remoteworkukraine.com\/ua\/remote-job\/google-ads-specialist-user-acquisition-manager-atas-09-24-2026\/","title":{"rendered":"Google Ads Specialist \/ User Acquisition Manager"},"content":{"rendered":"

ATAS \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u0447\u043d\u0430 \u0434\u0435\u0441\u043a\u0442\u043e\u043f\u043d\u0430 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u0434\u043b\u044f \u043f\u0440\u043e\u0444\u0435\u0441\u0456\u0439\u043d\u0438\u0445 \u0442\u0440\u0435\u0439\u0434\u0435\u0440\u0456\u0432, \u044f\u043a\u0430 \u0432\u0436\u0435 \u043f\u043e\u043d\u0430\u0434 15 \u0440\u043e\u043a\u0456\u0432 \u0434\u043e\u043f\u043e\u043c\u0430\u0433\u0430\u0454 \u0430\u043d\u0430\u043b\u0456\u0437\u0443\u0432\u0430\u0442\u0438 \u0440\u0438\u043d\u043e\u043a \u0437\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u043e\u044e \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0456\u0432 \u043a\u043b\u0430\u0441\u0442\u0435\u0440\u043d\u043e\u0433\u043e \u0442\u0430 \u043e\u0431'\u0454\u043c\u043d\u043e\u0433\u043e \u0430\u043d\u0430\u043b\u0456\u0437\u0443, Footprint Charts, Market Heatmap \u0442\u0430 \u0456\u043d\u0448\u0438\u0445 \u043f\u0440\u043e\u0444\u0435\u0441\u0456\u0439\u043d\u0438\u0445 \u0440\u0456\u0448\u0435\u043d\u044c. \u041f\u043e\u043d\u0430\u0434 300 000 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432 \u0437\u0456 130+ \u043a\u0440\u0430\u0457\u043d.<\/p>\n

\u041c\u0438 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0443\u0454\u043c\u043e paid acquisition \u043d\u0430 \u0440\u0438\u043d\u043a\u0430\u0445 \u0421\u0428\u0410 \u0442\u0430 \u0404\u0432\u0440\u043e\u043f\u0438 (\u043d\u0430\u0441\u0430\u043c\u043f\u0435\u0440\u0435\u0434 \u041d\u0456\u043c\u0435\u0447\u0447\u0438\u043d\u0430) \u0456 \u0448\u0443\u043a\u0430\u0454\u043c\u043e Google Ads \u0441\u043f\u0435\u0446\u0456\u0430\u043b\u0456\u0441\u0442\u0430, \u044f\u043a\u0438\u0439 \u0432\u0456\u0437\u044c\u043c\u0435 \u043d\u0430 \u0441\u0435\u0431\u0435 \u043f\u043e\u0432\u043d\u0438\u0439 \u0446\u0438\u043a\u043b \u043f\u043b\u0430\u0442\u043d\u043e\u0433\u043e \u0437\u0430\u043b\u0443\u0447\u0435\u043d\u043d\u044f \u0432\u0456\u0434 \u043d\u0430\u043b\u0430\u0448\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0439 \u0434\u043e \u043e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u0457 \u043f\u043e unit economics.<\/p>\n

\u0412\u0430\u0436\u043b\u0438\u0432\u043e: ATAS \u0446\u0435 \u0434\u0435\u0441\u043a\u0442\u043e\u043f\u043d\u0438\u0439 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 (\u043d\u0435 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0438\u0439 \u0434\u043e\u0434\u0430\u0442\u043e\u043a). \u041e\u0441\u043d\u043e\u0432\u043d\u0438\u0439 \u043a\u0430\u043d\u0430\u043b \u0437\u0430\u043b\u0443\u0447\u0435\u043d\u043d\u044f Google Ads. \u0412\u043e\u0440\u043e\u043d\u043a\u0430 \u0439\u0434\u0435 \u0447\u0435\u0440\u0435\u0437 \u043d\u0430\u0432\u0447\u0430\u043b\u044c\u043d\u0438\u0439 \u043a\u043e\u043d\u0442\u0435\u043d\u0442 (Learning Center) trial \u043f\u043e\u043a\u0443\u043f\u043a\u0430 \u043b\u0456\u0446\u0435\u043d\u0437\u0456\u0457. \u0426\u0438\u043a\u043b \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0457 1430+ \u0434\u043d\u0456\u0432.<\/p>\n

\u0429\u043e \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u043e \u0440\u043e\u0431\u0438\u0442\u0438
\u0421\u0430\u043c\u043e\u0441\u0442\u0456\u0439\u043d\u043e \u0432\u0435\u0441\u0442\u0438 Google Ads: \u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0430 \u0430\u043a\u0430\u0443\u043d\u0442\u0430, \u0442\u0438\u043f\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0439 (Search, Performance Max, YouTube Ads, Demand Gen), \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0456\u0457, \u0441\u0442\u0430\u0432\u043a\u0438, \u0431\u044e\u0434\u0436\u0435\u0442\u0438, \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u0438, \u043e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u044f.
\u0417\u0430\u043f\u0443\u0441\u043a\u0430\u0442\u0438 \u0442\u0430 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0443\u0432\u0430\u0442\u0438 YouTube Ads \u0443 \u0437\u0432'\u044f\u0437\u0446\u0456 \u0437 \u043d\u0430\u0432\u0447\u0430\u043b\u044c\u043d\u0438\u043c \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u043e\u043c ATAS.
\u041d\u0430\u043b\u0430\u0448\u0442\u043e\u0432\u0443\u0432\u0430\u0442\u0438 \u0442\u0430 \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u044e\u0432\u0430\u0442\u0438 tracking: GA4, GTM, \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0439\u043d\u0456 \u043f\u043e\u0434\u0456\u0457 (registration, trial_start, purchase, revenue), \u0456\u043c\u043f\u043e\u0440\u0442 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0439 \u0443 Google Ads.
\u041f\u0440\u0430\u0446\u044e\u0432\u0430\u0442\u0438 \u0437 offline conversion import \/ enhanced conversions \u0434\u043b\u044f \u0437\u0432'\u044f\u0437\u043a\u0443 ad spend registration trial purchase revenue \u043f\u0440\u0438 \u0434\u043e\u0432\u0433\u043e\u043c\u0443 \u0446\u0438\u043a\u043b\u0456 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0457.
\u0410\u043d\u0430\u043b\u0456\u0437\u0443\u0432\u0430\u0442\u0438 \u043f\u043e\u0432\u043d\u0443 \u0432\u043e\u0440\u043e\u043d\u043a\u0443 \u0442\u0430 \u043e\u043f\u0442\u0438\u043c\u0456\u0437\u0443\u0432\u0430\u0442\u0438 \u043f\u043e \u0431\u0456\u0437\u043d\u0435\u0441-\u043c\u0435\u0442\u0440\u0438\u043a\u0430\u0445: CPL, CAC, Trial Paid CR, ROAS, LTV.
\u0424\u043e\u0440\u043c\u0443\u0432\u0430\u0442\u0438 \u043c\u0435\u0434\u0456\u0430\u043f\u043b\u0430\u043d\u0438, \u0442\u0435\u0441\u0442-\u043f\u043b\u0430\u043d\u0438, \u0440\u0435\u0433\u0443\u043b\u044f\u0440\u043d\u0456 \u0437\u0432\u0456\u0442\u0438 \u0437 actionable insights.
\u0424\u043e\u0440\u043c\u0443\u043b\u044e\u0432\u0430\u0442\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0456 \u0433\u0456\u043f\u043e\u0442\u0435\u0437\u0438 \u0442\u0430 \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u0442\u0438 A\/B \u0442\u0435\u0441\u0442\u0438 (\u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0456\u0457, \u043e\u0444\u0435\u0440\u0438, \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u0438, \u043b\u0435\u043d\u0434\u0456\u043d\u0433\u0438).
\u0413\u043e\u0442\u0443\u0432\u0430\u0442\u0438 \u0437\u0440\u043e\u0437\u0443\u043c\u0456\u043b\u0456 \u0431\u0440\u0438\u0444\u0438 \u0434\u043b\u044f \u0434\u0438\u0437\u0430\u0439\u043d\u0435\u0440\u0456\u0432 \u0442\u0430 \u043a\u043e\u043f\u0456\u0440\u0430\u0439\u0442\u0435\u0440\u0456\u0432.<\/p>\n

\u041e\u0431\u043e\u0432'\u044f\u0437\u043a\u043e\u0432\u0438\u0439 \u0434\u043e\u0441\u0432\u0456\u0434
5+ \u0440\u043e\u043a\u0456\u0432 hands-on \u0440\u043e\u0431\u043e\u0442\u0438 \u0437 Google Ads (\u043d\u0435 \u043a\u043e\u043e\u0440\u0434\u0438\u043d\u0430\u0446\u0456\u044f \u043f\u0456\u0434\u0440\u044f\u0434\u043d\u0438\u043a\u0456\u0432, \u0430 \u0441\u0430\u043c\u043e\u0441\u0442\u0456\u0439\u043d\u0435 \u0432\u0435\u0434\u0435\u043d\u043d\u044f \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0439).
\u041f\u0440\u0430\u043a\u0442\u0438\u0447\u043d\u0438\u0439 \u0434\u043e\u0441\u0432\u0456\u0434 \u0456\u0437 Search, Performance Max \u0442\u0430 YouTube Ads.
\u0412\u043f\u0435\u0432\u043d\u0435\u043d\u0430 \u0440\u043e\u0431\u043e\u0442\u0430 \u0437 GA4 \u0442\u0430 Google Tag Manager: \u043d\u0430\u043b\u0430\u0448\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0439\u043d\u0438\u0445 \u043f\u043e\u0434\u0456\u0439, \u0456\u043c\u043f\u043e\u0440\u0442 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0439 \u0443 Google Ads.
\u0414\u043e\u0441\u0432\u0456\u0434 \u0440\u043e\u0431\u043e\u0442\u0438 \u0437 \u0440\u0438\u043d\u043a\u0430\u043c\u0438 US \u0442\u0430\/\u0430\u0431\u043e Germany.
\u0420\u043e\u0437\u0443\u043c\u0456\u043d\u043d\u044f unit economics: CAC, ROAS, LTV, payback period.
\u0412\u043c\u0456\u043d\u043d\u044f \u0431\u0443\u0434\u0443\u0432\u0430\u0442\u0438 \u043f\u0440\u043e\u0437\u043e\u0440\u0443 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c \u0442\u0430 \u043f\u0440\u0435\u0437\u0435\u043d\u0442\u0443\u0432\u0430\u0442\u0438 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438 \u043a\u043e\u043c\u0430\u043d\u0434\u0456.
\u0410\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u0430 B2+ (\u0434\u043e\u0441\u0442\u0430\u0442\u043d\u044c\u043e \u0434\u043b\u044f \u0441\u0430\u043c\u043e\u0441\u0442\u0456\u0439\u043d\u043e\u0433\u043e \u043d\u0430\u043f\u0438\u0441\u0430\u043d\u043d\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u0445 \u0442\u0435\u043a\u0441\u0442\u0456\u0432 \u043d\u0430 \u0430\u043d\u0433\u043b\u043e\u043c\u043e\u0432\u043d\u0456 \u0440\u0438\u043d\u043a\u0438).
\u0413\u043e\u0442\u043e\u0432\u043d\u0456\u0441\u0442\u044c \u043f\u0440\u0430\u0446\u044e\u0432\u0430\u0442\u0438 hands-on \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u0445 \u043a\u0430\u0431\u0456\u043d\u0435\u0442\u0430\u0445, \u0430 \u043d\u0435 \u043b\u0438\u0448\u0435 \u043d\u0430 \u0440\u0456\u0432\u043d\u0456 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u0457.<\/p>\n

\u0411\u0443\u0434\u0435 \u0441\u0438\u043b\u044c\u043d\u043e\u044e \u043f\u0435\u0440\u0435\u0432\u0430\u0433\u043e\u044e
\u0414\u043e\u0441\u0432\u0456\u0434 \u0440\u043e\u0437\u0431\u043b\u043e\u043a\u0443\u0432\u0430\u043d\u043d\u044f \u0430\u043a\u0430\u0443\u043d\u0442\u0456\u0432 Google Ads (\u0430\u043f\u0435\u043b\u044f\u0446\u0456\u0457, Financial Services verification, policy compliance).
\u0414\u043e\u0441\u0432\u0456\u0434 \u0440\u043e\u0431\u043e\u0442\u0438 \u0437 offline conversion import \/ enhanced conversions (\u0434\u043e\u0432\u0433\u0438\u0439 \u0446\u0438\u043a\u043b \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0457).
\u0414\u043e\u0441\u0432\u0456\u0434 \u0443 fintech, trading, crypto, brokerage.
\u0414\u043e\u0441\u0432\u0456\u0434 \u0440\u043e\u0431\u043e\u0442\u0438 \u0437 B2C SaaS \/ subscription-\u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430\u043c\u0438 (trial paid).
\u0414\u043e\u0441\u0432\u0456\u0434 \u043f\u043e\u0431\u0443\u0434\u043e\u0432\u0438 paid acquisition \u043d\u0430\u043f\u0440\u044f\u043c\u0443 \u0437 \u043d\u0443\u043b\u044f.
\u0414\u043e\u0441\u0432\u0456\u0434 \u0456\u0437 content-based \u0432\u043e\u0440\u043e\u043d\u043a\u0430\u043c\u0438 (education trial purchase).
\u0420\u043e\u0431\u043e\u0442\u0430 \u0437 Meta Ads \u044f\u043a \u0434\u043e\u0434\u0430\u0442\u043a\u043e\u0432\u0438\u043c \u043a\u0430\u043d\u0430\u043b\u043e\u043c.<\/p>\n

\u0429\u043e \u043c\u0438 \u043f\u0440\u043e\u043f\u043e\u043d\u0443\u0454\u043c\u043e
\u0411\u0443\u0434\u0443\u0432\u0430\u0442\u0438 paid acquisition \u0443 \u043c\u0456\u0436\u043d\u0430\u0440\u043e\u0434\u043d\u043e\u043c\u0443 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432\u043e\u043c\u0443 \u0431\u0456\u0437\u043d\u0435\u0441\u0456 \u0437 15-\u0440\u0456\u0447\u043d\u043e\u044e \u0456\u0441\u0442\u043e\u0440\u0456\u0454\u044e.
\u041f\u0440\u0430\u0446\u044e\u0432\u0430\u0442\u0438 \u0437 \u0440\u0438\u043d\u043a\u0430\u043c\u0438 US \u0442\u0430 EU \u0437 \u0440\u0435\u0430\u043b\u044c\u043d\u0438\u043c \u0432\u043f\u043b\u0438\u0432\u043e\u043c \u043d\u0430 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0443.
\u0413\u043e\u0442\u043e\u0432\u0435 \u043f\u043e\u0437\u0438\u0446\u0456\u043e\u043d\u0443\u0432\u0430\u043d\u043d\u044f, \u0441\u0438\u043b\u044c\u043d\u0438\u0439 YouTube-\u043a\u0430\u043d\u0430\u043b, \u043d\u0430\u0432\u0447\u0430\u043b\u044c\u043d\u0438\u0439 \u043a\u043e\u043d\u0442\u0435\u043d\u0442 \u043d\u0435 \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u043e \u043f\u043e\u0447\u0438\u043d\u0430\u0442\u0438 \u0437 \u043d\u0443\u043b\u044f.
\u0414\u043e\u0441\u0442\u0443\u043f \u0434\u043e \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432\u043e\u0457 \u0442\u0430 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u043e\u0457 \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0438.
\u041f\u0440\u044f\u043c\u0443 \u0432\u0437\u0430\u0454\u043c\u043e\u0434\u0456\u044e \u0437 \u043a\u043e\u043c\u0430\u043d\u0434\u0430\u043c\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0443, \u0434\u0438\u0437\u0430\u0439\u043d\u0443, \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443 \u0442\u0430 \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0438.
\u041f\u0440\u043e\u0441\u0442\u0456\u0440 \u0434\u043b\u044f \u0433\u0456\u043f\u043e\u0442\u0435\u0437, \u0435\u043a\u0441\u043f\u0435\u0440\u0438\u043c\u0435\u043d\u0442\u0456\u0432 \u0456 \u0442\u0435\u0441\u0442\u0443\u0432\u0430\u043d\u043d\u044f.
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