\u0417\u0430\u0440\u043f\u043b\u0430\u0442\u0430: $2500\u2013$3000<\/p>\n
Ameriland Transport is a U.S. trucking company built on the owner-operator model. We currently run a fleet of 60+ trucks, and our goal over the coming period is to grow to 100150 trucks. We already have a recruiting team talking to candidates every day, and marketing campaigns generating leads. What we're missing is a strong leader who can bring these pieces together into one system, hold everyone accountable for results, and help both teams work smarter.
What You'll Do
You'll take full ownership of our Driver Recruitment & Marketing Division and be accountable for the entire funnel from ad spend to a new owner-operator joining the company:
Oversee advertising campaigns (Meta, Google, Indeed, and other sources): what's running, how much is being spent, and what quality of leads it's producing.
Evaluate outsourced advertising and email marketing specialists and replace them if results fall short.
Track ad creatives: which banners, videos, and offers are performing, and when new ones are needed.
Checking the website, SEO, and email campaigns current, functional, and professional.
Support the recruiting team: monitor lead response time, follow-up, conversion, and the handoff to the Safety department.
Checking the website, SEO, and email campaigns current, functional, and professional.
Make sure recruiters always have accurate, up-to-date information about the company's program, pay, and requirements.
Identify and test new lead sources and new platforms for driver acquisition.
Build clear reporting and KPIs: cost per lead, cost per qualified lead, lead-to-driver conversion, and cost per activated driver.
Review the full funnel weekly and bring concrete recommendations for improvement.<\/p>\n
Who We're Looking For
This isn't a task-executor role we need someone who thinks in systems and is comfortable owning the end result:
Required: hands-on experience in theU.S. trucking \/ logistics industry you need to genuinely understand how this business works.
Required: experience recruiting or hiring drivers or owner-operators this is a must, not a nice-to-have.
Good understanding of paid advertising, social media, email marketing, basic SEO, and conversion funnels. Marketing experience is a strong advantage, but experience in recruiting within the logistics industry, particularlyhiring Owner-Operators, is more important for this role.
Experience managing people, vendors, or outsourced specialists.
Comfortable reading advertising and recruiting analytics and making decisions based on numbers, not gut feel.
Strong organizational skills able to run several projects at once without losing control.
Good written and spoken English.
Proactive, analytical, and comfortable pushing back on vendors or team members when results don't add up.<\/p>\n
What You'll Get<\/p>\n
Full ownership over how the division is built and run you'll design the system.
Fully remote position, 3:00 PM 12:00 AM Kyiv time.
Base pay during the 3-month probation period: $2,500\/month.
Base pay after successful completion of probation: $3,000\/month.
A performance-based bonus system may be introduced in the future, depending on your performance, results, and initiative.
Real growth alongside the company: our goal is to scale from 60+ to 100150 trucks, and you'll be one of the key people driving that growth.
A team that's already in place and ready for strong leadership: recruiters are on board, marketing is running you won't be starting from zero.<\/p>\n
Check yourself:<\/p>\n
If you can answer \u00abYes\u00bb to all three questions below, you may be the candidate we are looking for:<\/p>\n
Have you ever recruited truck drivers in the U.S. market?
Do you have experience sourcing truck drivers through platforms such as LinkedIn, Instagram, Facebook, and Indeed, as well as posting job vacancies on these platforms?
Do you have experience managing a team, monitoring their performance and KPIs (preferably a team of recruiters)?
Ready to Apply?<\/p>\n
If you know the U.S. trucking industry inside out, have real experience hiring drivers or owner-operators, and can bring order to numbers, people, and vendors send us your resume. We'd love to talk.<\/p>\n","protected":false},"excerpt":{"rendered":"
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