Digital Marketer

Requirements

1+ year of hands-on experience in digital marketing, paid advertising, or targeting.
Practical experience with Meta Ads (Facebook & Instagram) and Google Ads campaign setup, monitoring, optimization, and performance analysis.
Experience with SEO and basic understanding of how SEO works.
Basic or practical knowledge of AI Optimization (AIO) / Generative Engine Optimization (GEO), or strong interest in learning and developing these skills.
Basic to intermediate knowledge of GA4 and Google Tag Manager, including event and conversion tracking.
Ability to analyze campaign performance, website data, and key marketing metrics.
Understanding of key paid advertising metrics such as CTR, CPC, CPM, CPA, ROAS, and conversion rate.
English: B2 (Upper-Intermediate).
Strong attention to detail, proactive approach, and willingness to learn.
Willingness to actively use AI tools for research, content creation, campaign analysis, SEO/AIO, and process optimization.
Ability to work with several projects and tasks simultaneously.

Responsibilities

Set up, launch, monitor, and optimize Meta Ads and Google Ads campaigns for client projects.
Analyze advertising performance and make adjustments to improve conversions, CPA, ROAS, and overall campaign performance.
Work with different campaign types, audiences, creatives, keywords, and targeting settings.
Conduct basic audience and competitor research to support advertising campaigns.
Work with SEO, including keyword research, on-page optimization, content optimization, and basic technical SEO tasks.
Support AIO/GEO optimization to improve clients' visibility in AI-powered search and answer engines.
Set up and check GA4 and Google Tag Manager tracking, including events and conversions.
Monitor website and advertising performance and identify areas for improvement.
Analyze marketing data and prepare insights and recommendations for optimization.
Work on several client projects simultaneously and meet agreed deadlines.
Follow updates and trends in Google Ads, Meta Ads, SEO, and AI search and apply relevant approaches to projects.
Use AI tools to make marketing research, campaign analysis, SEO, content, and other marketing tasks more efficient.

What We Offer:

– A work culture built on mutual success, trust, and continuous growth;
– Competitive compensation with clearly scheduled salary reviews and raises;
– A high-performing project management team and an inspiring atmosphere of camaraderie;
– The opportunity to lead a talented team of top-tier developers and designers;
– Sports compensation to help you stay active and energized;
– Paid vacation and sick leave because your well-being matters;
– Comprehensive health insurance coverage;
– A modern, comfortable office in the center of Lviv;
– An amazing team, warm atmosphere, and engaging corporate events.