Meta Ads Targetologist / Traffic Manager

Зарплата: $1100–$1200

Meta Ads Targetologist / Traffic Manager
SF Marketing Agency Remote, Full-time
About the company
SF Marketing Agency is a B2B marketing agency based in Dubai, serving English-speaking markets and the UAE: performance marketing, automation, and lead generation for SMB and mid-market clients.
What you'll do
Set up and launch Meta Ads (Facebook/Instagram) campaigns for agency clients
Daily monitoring of ad accounts: budgets, statuses, flags/bans, account health checks
Manage and optimize live campaigns testing audiences, offers, and creatives
Run multiple client accounts simultaneously
Report and analyze performance metrics: CPL, CQL, CAC, CTR, CPM
Brief designers/copywriters on creatives, and independently edit/assemble simple creatives yourself
Use AI tools in daily work: generating and testing creatives, ad copywriting, data/reporting analysis, automating routine tasks
Set up Conversions API, Meta Pixel, UTM tracking, and CRM integrations
Communicate with clients in English on campaign results and strategy
Requirements
English Upper-Intermediate (B2) or above, written and spoken: our clients are English-speaking
2+ years of hands-on Meta Ads experience (agency experience is a strong plus)
Proven track record in lead generation
Solid understanding and practical use of CPL / CQL / CAC / CTR / CPM
Experience managing several ad accounts at once
Required: hands-on experience with AI tools (ChatGPT/Claude or similar for creatives, copywriting, analysis, automation)
Required: design skills comfortable with Canva/Figma/Photoshop, good visual sense, able to touch up a creative yourself or give clear feedback to a designer
Self-driven: you test hypotheses on your own rather than waiting for instructions on every step
Nice to have
Google Ads / TikTok Ads
Experience with CRM tools (GoHighLevel or similar), GTM/GA4
A portfolio with case studies (budget leads CPL)
Terms
Format: full-time, remote
Rate: $1,200/month + KPI bonuses based on results
Employment type and payment method discussed individually