Sport Marketing Specialist

RedCore is an international business group that creates technological solutions for digital markets. Our products and services cover fintech, marketing, e-commerce, customer service, communications and regulatory technologies.

We are looking for a Sport Marketing Specialist to join our team!

Responsibilities:
– Monthly planning and compilation of marketing activities;
– Organization of promotions, raffles, and other activities to retain and return the player;
– Creation of a communication plan with players via SMS, e-mail, messengers, push and social networks;
– Calculation of predictions, analytics of held actions;
– Management of expenditure planning and reporting;
– Setting up trigger chains;
– Communication with the team to develop a general strategy;
– Analysis of the market and competitors;
– Setting tasks for the employees of cross-departments.

Requirements:
– Betting experience is mandatory;
– Knowledge of the basic betting terms and mechanics;
– Experience in drafting and conducting marketing activities for player retention and return;
– Experience with user segmentation;
– Knowledge of market and competitor analysis methods;
– Understanding of basic approaches to A/B testing and hypothesis testing to optimize marketing activities;
– Analytical mindset;
– Knowledge of marketing and niche metrics: LTV, ARPU, RR, CR, GGR, NGR, etc.

Will be plus:
– Understanding the odds in betting and how to calculate them;
– Possession of information about the types of sports that constantly appear in the lines (names of teams, clubs, top athletes);
– Being a sports fan;
– Experience working with analytics tools: GA, Tableau, Voluum, Power BI, Google Data Studio.

What are the conditions and bonuses?
– An exciting and challenging job in a fast-growing business groups, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and more;
– Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed;
– Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day;
– Modern corporate equipment based on macOS or Windows and additional equipment are provided;
– Paid vacations, sick leave, personal events days, days off;
– Corporate health insurance program for your well-being;
– Referral program enjoy cooperation with your colleagues and get the bonus;
– Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences;
– Rewards program for mentoring and coaching colleagues;
– In-house Travel Service;
– Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays;
– Corporate events, team buildings.